A website is your number one asset as an author. It’s a platform for you to sell your books, engage with your audience, and build your platform. To do all of those things effectively, your website must have certain key elements.
First, your website must have a professional and clean design. It should be easy for readers to navigate and find the information they’re looking for. Second, your website must have a strong bio that tells readers who you are and why they should care about your work. Third, your website should have a blog where you can share your thoughts on the writing process, your favorite books, and anything else that might be of interest to your readers. Fourth, your website must have a way for readers to buy your books. And finally, your website should be engaging and interesting enough to make readers want to come back for more.
If you’re missing even one of these key elements, your website will be less effective and you’ll miss out on opportunities to engage with your readers and sell your books.
While there are endless possibilities for what you can include on your website, there are a few key elements that every writer’s website must have. These elements will help you engage with your audience, sell your books or services, and build a professional platform that reflects your brand.
Keep reading to learn more about the 5 key elements every writer’s website must have!
A Bio
As a writer, you know the importance of an engaging and well-written bio. But did you know that your website is also a powerful selling tool? In fact, your website is often the first impression a potential reader or client has of you – so it’s important to make sure it’s a good one!
A Portfolio
A portfolio or an example of your work is an important feature for writer websites. Including a selection of samples from published articles, stories, book chapters, or other pieces of writing you’ve completed can provide potential clients with a good idea of your writing skills and style. It’s also a great opportunity to demonstrate that you have experience writing in a variety of formats, genres and styles.
Examples of Your Work
Include examples of your work that show off your skills and highlight your experience. If you have a portfolio, include a link to it in your resume. If you don’t have a portfolio, create one. Professionals will want to see what you can do, and a well-designed portfolio will demonstrate your talents and help you stand out from the competition.
If you’re a designer, include examples of your designs. If you’re a writer, include samples of your writing. If you’re a developer, include links to your code repositories or projects you’ve worked on. And if you’re in a creative field, such as marketing or advertising, be sure to include samples of your work that show off your creative thinking and your ability to generate results.
Professional images
Professional-looking images and photos can take your website to the next level. Investing in high-quality photos and graphics can give your website a professional look. They will also help you show off your personality and help you create a strong brand identity. If you’re not a professional photographer, there are plenty of online stock libraries and creative marketplaces where you can purchase photos at a very reasonable cost.
Contact information
Finally, make sure that your website has a page or section with your contact information. An email address, mailing address, and phone number are all essential pieces of contact information that should be included.
Including a contact form or a direct link to your social media profiles can also be a great way to make it easier for people to get in touch with you. It’s also important to ensure that this information is kept up to date. Having incorrect or out-of-date contact information can hurt your professional image.